AIR Consulting is a firm focused on integrating AI solutions into businesses. I was responsible for designing and developing their website, aligning the visual direction with their brand guidelines and core concepts: AIR and AI. Drawing from the minimalist aesthetic suggested by the name “AIR,” which evokes space, clarity, and breathability, I combined this with the technological essence of AI. To visually express this blend, I created AI-generated imagery that fused natural elements with futuristic themes, reflecting the harmony between nature and innovation.